We, suplest GmbH, Marienweg 8, 3400 Burgdorf, Switzerland are the operators of the website www.suplest.ch and the services provided on this website, including the webshop. We are therefore responsible for the collection, processing and use of your personal data and compliance with the applicable law.
Your trust is important to us and we therefore take data protection seriously and strive to ensure an appropriate level of security. We do of course observe the legal provisions of the applicable data protection laws and regulations.
The following sections provide information about which personal data is collected from you and the purposes for which such data is used.
1. Scope and purpose of personal data collection, processing and use
a. When visiting www.suplest.ch
When you visit our website, our servers temporarily save every access to a log file. We collect the following data without any effort on your part, which will be saved for up to twelve months before being deleted automatically:
– the accessing computer's IP address;
– the access date and time;
– the name and URL of the accessed file;
– the website, from which this file was accessed;
– your computer's operating system and the browser you have used;
– the country, from which you have accessed the file; and
This data is collected and processed in order to enable the use of our website (link connection), to ensure continued system security and stability and thus optimize our website, as well as for internal statistical purposes. The IP address will only be analyzed in the event of an attack against the network infrastructure of www.suplest.ch, as well as for statistical purposes. A part from the IP address the data mentioned above will generally not be linked to specific individuals and also not collected and combined with other personal data.
b. When registering for a customer login
In order to purchase products in our webshop and to be provided with other specific services, customers should register.
In order to facilitate the processing of your orders in the webshop or your service requests, we collect the following personal data when you register:
– Firstname and Surname
– E-Mail Address
Customers can review and change their account information at any time. In addition, the consumer can request the complete deletion of his/her account.
c. When using the website as a registered customer
When a registered customer logs in and uses the website, we collect data for statistical reasons and in order to enable the seamless functioning of the portal. We collect the following data in particular:
– the type, frequency and intensity of the website use;
– the duration of your membership
d. When purchasing products in the webshop or requesting other services
If you want to purchase any products in our webshop, we need various data for the processing of the purchase contract. The following data must be mandatorily provided:
– First- and Surname
– Address / Delivery Address
– Payment information (depending on the chosen payment method)
– Login-Date (in case that you are registered)
Any additional information is voluntary. If you are a registered customer and have a cus-tomer-account, we store your data for the next purchase.
In connection with your orders in the webshop, the processing of such orders, and the provision of requested services, we collect, store and process, in addition to personal data already collected when you register for a retailer or consumer account or when you use the website as registered retailer or as consumer, the following data:
– Information regarding the ordered products;
– Information regarding the requested services;
– Data regarding your order, purchase and payment patterns;
Unless otherwise provided in this statement, we only use the respective data in order to perform the contract, namely in order to provide you with the services requested or in order to process your orders, deliver the ordered goods, provide after-sale services, and process and ensure the proper payment.
2. Use of your data for promotional purposes
a. Newsletter/email marketing/online marketing
When subscribing to the newsletter, your email address will be used for our own promotional activities, subject to your agreement until you unsubscribe the newsletter. You can withdraw your subscription at any time. We are entitled to contract third parties for the technical handling of promotional activities and to forward your data for this purpose (see also paragraph 3).
You can unsubscribe from the suplest newsletter at any time using the unsubscribe link provided in each email. Alternatively you can unsubscribe from the suplest newsletter by using any contact provided on our website. If you unsubscribe we will delete your email address and any optional information in case provided. Please note that any data provided during the account registration or ordering process will not be deleted if you unsubscribe the suplest newsletter.
We reserve the right to use so called re-targeting technology. Thereby your user behaviour on our website will be analyzed, to provide you with promotional offers tailored to your individual needs also on our partner websites. Your user behaviour will be recorded under a pseudonym.
The re-targeting technologies are generally working with cookies (see below Section 8 for further information).
This website uses Google AdWords Remarketing and DoubleClick by Google, both services of Google Inc. ("Google") to provide advertisements that are based on the use of previously visited websites. Google uses a so-called DoubleClick cookie, which enables recognition of your browser when you visit other websites. The information generated by the cookie about visiting these websites (including your IP address) is transmitted to a Google server in the US and stored there (for the transfer of personal data to the US see section 9, Additional Information).
Google will use the above-mentioned information to evaluate your use of the website in order to compile reports on the website-activities and advertisements for the website operator and to provide further services relating to use of the website and the internet. Google may forward such information, where appropriate, to third parties, if required by law or where such third party processes such information on behalf of Google. Google will not associate your IP address with any other data held by Google.
You may reject re-targeting at any time by de-installing the respective cookies in the menu of your internet browser (for further information, see Section 8 below).
c. Collection of Personality Profiles
In order to provide you with personalized services and promotional information on our website (on-site targeting), we will use and analyze the data collected when you access and use the website and when you purchase in the webshop. The analysis of your user and, in particular, purchase pattern may result in the collection of personality profiles. A personality profile is a collection of data that permits an assessment of essential characteristics of the personality of a natural person. Usage data is attributed to pseudonyms only, but never to non-pseudonymised personal data.
3. Data disclosure to third parties
We will only disclose your personal data with your express consent, if required by law or if required in order to assert our rights and in particular claims resulting from the contractual relationship.
In addition, we will forward your data to third parties to the extent required for the use of the website and the contract performance, namely for the processing of your orders, for handling your purchases, for facilitating the delivery of purchases items and the payments, for the provision of requested services, and for the analyzing of your user, purchase, and payment patterns. The use of the disclosed data by third parties is strictly limited to these mentioned purposes.
Finally, we disclose your credit card information to your credit card acquirer and issuer in order to provide credit card payment options for your purchases in the webshop. If you choose to pay with credit card, you will be asked to enter mandatory information. Regarding the processing of your credit card information by those third parties, please also check the terms and conditions and data privacy statements of your credit card issuer.
4. Credit Risk Assessment
In the case that we pay costs in advance (“Prepayment”), such as it is the case with a payment on account, we will request a credit risk assessment on the basis of mathematic-statistic calculations with a credit assessment agency in order to protect our legitimate interests. For this purpose we disclose the data necessary for such an assessment to an agency. We will use the information about the statistical probability of a payment default obtained by that agency for a balanced decision on the execution, performance or termi-nation of the contract with you. The credit risk assessment may include probability values (score values) that were calculated based on scientifically accepted mathematic-statistical methods. For the calculation of the score values your name and address are used amongst other data. Your legitimate interests will be taken into consideration pursuant to and to the extent required by the applicable laws.
5. Transmission of personal data abroad
suplest GmbH, Marienweg 8, 3400 Burgdorf, Switzerland is entitled to forward your personal data to third-party companies abroad and in particular subsidiaries, to the extent as described in Section 3 above. Such companies are obligated to ensure the same level of data protection as the website provider. If the level of data protection in any country should not meet Swiss or EU-data protection requirements, we will ensure by contract that the protection of your personal data will meet the requirements applicable in Switzerland and/or the European Economic Area.
6. Information, deletion and correction rights
You are entitled, at any time, to request information about your saved data and/or view and modify such data by logging in to our website. Any formal information request must be submitted in writing together with a proof of identity.
You may also request to have your data and/or user profile deleted or corrected at any time. This request must be submitted by email to firstname.lastname@example.org. Please note that deleting your personal data may render the use of our services fully or partially impossible.
You can revoke your consent to certain data processing activities at any time with effect for the future.
Please note that statutory retention periods may apply for certain data. We are obligated to store such data up to the expiry of the respective period. We will block these data in our system and only use them to meet our legal obligations.
7. Data security
We are committed to ensuring that your information is secure. By using suitable technical and organizational security measures to protect your personal data stored by us against tampering, partial or complete loss and unauthorized access by third parties. Our security measures are subject to continuous improvements in line with technological developments.
If you are registered as distributor or customer, the access to your account will only be per-mitted with your personal password. You should always keep your account details and your payment information confidential and close the browser window as soon as you terminate the communication with our website, in particular if you do not access our website with your own personal computer or if you share access to the computer with another person.
We also take the protection of our internal business data seriously. We have obligated our staff and contracted third-party service providers to maintain confidentiality and observe our data protection policy.
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
9. Tracking tools
We use the Google Analytics web analytics service to ensure a customer-oriented design and the continuous improvement of our websites. We will create pseudonymized user profiles and small text files ("cookies") stored on your computer for this purpose. The information about your use of this website generated by the cookie, such as
– browser type/version;
– operating system used;
– referrer URL (the previously visited website);
– host name of the accessing computer (IP address);
– time of server inquiry; and
are forwarded to and stored on servers of Google Inc., USA. The IP address will be shortened by activating the IP anonymisation ("anonymizeIP") on this website before a transfer to other Member States of the European Union or other parties to the Agreement on the European Economic Area. Your anonymous IP address is not merged with other data of Google. Only in exceptional cases, the full IP address is transmitted to a Google server in the US and shortened there. In such cases, we ensure by contractual guarantees that Google Inc. complies with an adequate level of data protection.
This information is used to evaluate the use of the website, to prepare website activity reports and to provide additional services related to use of the website and the Internet for market research purposes and the customer-oriented design of these websites. This information may also be forwarded to third parties, as the case may be, if required by law or to the extent that third parties are contracted for processing these data. According to Google Inc., the IP address will never be associated with other user data. According to Google Inc. the IP addresses are anonymized in order to prevent any allocation (IP masking).
Users can prevent the installation of cookies by configuring their browser software ac-cordingly. However, this may fully or partially disable certain functions of this website.
For more information about the web analytics service used, please visit the Google Analytics website. The following link offers guidance on how to prevent the use of your data by the web analytics service: http://tools.google.com/dlpage/gaoptout?hl=en.
For the sake of completeness, we point out that US laws provide for supervision measures of US authorities in the US, that allow the general storage of all personal data transferred from the European Union to the USA. This happens without differentiation, limitation or exception based on the objective pursued, and without any objective criteria which would allow to restrict the access of US-authorities to personal data and their subsequent use to specific, strictly limited purposes, which may justify the access to this information. We also point out that in the US, there are no remedies for those affected that would allow access to personal data, particularly to rectify or erase personal data. Also, there is no effective judicial protection against general access rights of US Agencies at present. We explicitly remind those persons concerned of this legal and factual situation in order to allow an appropriate decision for a consent regarding the use of personal data.
10. Links to other websites
11. Social media plug-ins
The website provides for the use of social media plug-ins as described below. The plugins that may be used on our websites may send data to any social network.
If these plugins are enabled, your browser directly connects with the servers of the re-spective social network, as soon as you open our website. The content of the plugin is transmitted from the social network directly to your browser and integrates it into the website. Of course you may disable the plugins.
Our websites use plug-ins by Facebook to personalize the webshop. We use the "LIKE" and "SHARE" buttons in this respect. This service is offered by the US-based company Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA).
When you open a page of our website including such plug-in, the browser will establish a direct connection to Facebook servers. Facebook delivers the plug-in content directly to your browser, which will be included in the website by the latter.
Embedding the plug-ins enables Facebook to receive the information that your browser has opened the corresponding page of our website, even if you do not have a Facebook account or are currently not logged in to Facebook. Your browser transmits this information (including your IP address) directly to a Facebook server in the USA, where it is stored.
As soon as you log in to Facebook, the latter can allocate your visit on our website directly to your Facebook account. If you interact with the plug-ins, e.g. if you click the "LIKE" or "SHARE" buttons, the corresponding information is likewise transmitted to a Facebook server and stored. This information is published on Facebook and notified to your Facebook friends.
Facebook can use this information for advertising, market research and the customer-oriented design of Facebook pages. Facebook creates usage, interest and relationship profiles to this extent, e.g. to analyze the use of our websites with regards to adverts displayed to you on Facebook, to inform other Facebook users about your activities on our website and to provide additional services related to the use of Facebook.
If you do not want Facebook to allocate data collected through our website to your Fa-cebook account, you must log out of Facebook before visiting our website.
Our website also uses the "Pin it" button of the Pinterest social media network operated by Pinterest, Inc., 808 Brannan St, San Francisco, CA 94103, USA (hereinafter called "Pinterest").
Embedding the "Pin it" button means that Pinterest is notified about your visit on the cor-responding page of our website. If you are logged in to Pinterest, the latter can allocate the visit to your Pinterest account.
Pinterest stores the data transmitted when clicking the "Pin it" button.
For more information about the purpose and scope of the data collection and further data processing by Pinterest and your respective rights and data protection options, please see the Pinterest privacy statement: https://policy.pinterest.com/en-gb
If you do not want Pinterest to allocate data collected through our website to your Pinterest account, you must log out of Pinterest before visiting our website.
Our websites use the “+1″ button of the Google Plus social network operated by Google. The button is identified by the “+1″ icon on a white or colored background.
When you open a page of our website including this button, the browser will establish a direct connection to Google servers. Google delivers the contents of the “+1″ button directly to your browser, and is included in the website by the latter. We therefore have no control over the volume of data collected by Google through this button. According to Google, no personal information is collected when clicking the button. Personal data such as the IP address is only collected for logged-in members.
For more information about the purpose and scope of the data collection and further data processing by Google and your respective rights and data protection options, please see the Google privacy statement.
If you are a Google Plus member and do not want Google to collect data related to you through our website or to allocate them to your membership data stored at Google, you must log out from Google Plus before visiting our website.
For all embedded YouTube Videos on our Website we use the so-called "extended data protection mode" provided by YouTube. In this case, a cookie is stored on your computer only when playing the video. According to Google, in the applied data protection mode, no personally identifiable information is saved.
If you are registered on YouTube or any other service of Google personal information may be assigned to your profile. If you do not want that, log out of your Google account before you click to play an embedded video.
Our website also uses plugins provided by Instagram social media network operated by Instagram Inc., 1601 Willow Road, Menlo Park, California 94025, USA (hereinafter called "Instagram"). The Instagram plugin is symbolized by the "Instagram-Button" on our home page. Klicking on the Instagram-button while you are logged in your Instagram-account may share content of our website on your Instagram profile visible to other Instagram users. If you are logged in to Instagram, the latter can allocate the visit to your Instagram account. We do not have access to the data collected by Instagram and do not have knowledge regarding its use by Instagram.
For more information about the purpose and scope of the data collection and further data processing by Instagram and your respective rights and data protection options, please see the Instagram privacy statement: http://instagram.com/about/legal/privacy/
If you do not want Instagram to allocate data collected through our website to your In-stagram account, you must log out of Instagram before visiting our website.
According to the Federal Data Protection Act, you have a right to free-of-charge information about your stored data, and possibly entitlement to correction, blocking or deletion of such data. If you have any questions concerning data protection on our website or if you wish to request information or the deletion of your data, please send an email to our data protection rights contact at email@example.com.
Latest update 25.05.2018